We are privileged to be invited to speak at the Athena Network Windsor Group meeting on ‘How to Create Powerful Sales and Marketing Funnels’.

An integrated and structured sales and marketing strategy is key to successful business growth. During this event we will introduce the concept of Sales and Marketing Funnels which are a great tool to structure thinking & planning to:

•Increase the likelihood of sales conversion through leading customers along a natural decision process

•Avoid customer information overload- relevant information to invite people to find out more

•Time the release of information & engagement so people are most likely to move them to the next step in the sales process.

We will cover:

What is a Sales and Marketing Funnel?

Why are they important?

How to apply them to your sales process

How to apply them to your marketing

Whether you are an Athena Group member of not, you can attend this session. To register, please contact Gerry Hyde at pa.jennyyung@theathenanetwork.com.

Presenter Biography: Jocasta Tribe:

Jocasta is Founder of ‘Marketing for Mums’ that provides Marketing Services to Mums looking to launch and grow profitable businesses. The services include Marketing Strategy, Planning, Mentoring, Training, Campaign, Social Media & Event Management through to a fully outsourced marketing solution.

Jocasta is a graduate of the Chartered Institute of Marketing & most recently the Digital Mums Advanced Diploma in Strategic Social Media Management. During her 20 year marketing career, she has worked for a range of businesses from large corporate technology companies to small charities & start-ups.